Imagine you are a consumer and have logged in to your favorite apparel store’s website. They welcome you with clothes of your size and display your previous search content when you last logged in. You would feel special, wouldn’t you? Extrapolate the same to video content that is specifically designed to address your needs. We […]

Email automation unlocks the full potential of your marketing efforts by ensuring that you never miss major opportunities to nurture and engage your target audience and contacts. Without this powerful tool in your arsenal, your marketing team might find it challenging to maintain a consistent and personalized approach to email campaigns. In this article, we […]

An email automation platform allows you to streamline targeted, timely, personalized, and relevant emails. According to 49% companies, the biggest benefit of email automation is that it saves your time and resources. Discover the best email automation platforms for your business in this article. “Email has an ability many channels don’t: creating valuable, personal touches […]

CRM and Email Marketing – The two omnipresent players of any business strategy. In fact, CRMs are currently the best-selling software in the world. While there are 4 billion users of email daily. Now imagine if we can amalgamate the potency of a CRM and the widespread yet targeted reach of email marketing. That would […]

Automated email responses can be an annoyance. Likewise, they are associated with bots that send similar automated email responses to people. Meanwhile, it is imperative that your customer service feels human. However, automated emails can be a powerful tool for customer service if used correctly. In this article, we will explore how to use an […]