Insights on
Everything Video

An email drip campaign helps you target customers with a lot more clarity. Combine them with videos, and we get an email marketing powerhouse. We have already looked at how to embed a video in an email marketing campaign seamlessly. In this blog, let’s explore how we can use the power of videos for email […]

It is not easy to embed a video in Mailchimp’s template that is good-to-go and incorporates video interaction level traffic (You don’t want to go in blind!) However, using video in email marketing pushes your marketing campaign toward success. In this blog, you will learn how to send video emails using GetShow and Mailchimp. Email […]

Cold prospecting is a challenging task. In this article, you will learn how to use video prospecting to increase responses by 26% from your cold prospects. As a bonus, you also get hot tips on how to use videos to make your cold sales emails better. A massive 40% of sales reps admit that prospecting […]

Customer testimonial videos have become a norm in every marketing strategy. Your customers backing your product and organization will do wonders for your businesses. Let’s have a look at how customer testimonial videos for marketing should be used as a part of your marketing campaign. 77% of customers rely on customer testimonial videos before making […]

Change is the only constant in life. If we fail to move with the times, we will fail in moving forward. However, the dynamic nature of change does not make the transition any easier. According to Harvard Business Review, 70% of people fail in change management.  Before we set out to find the best tool […]

Interactive videos are here to stay and ensure that video-first marketing consolidates its position as the numero uno of marketing. 78% of businesses witnessed better sales with interactive video content compared to normal videos.  Interactive videos have not only made videos more enjoyable but also more functional. Let’s have a look at the definition of […]

Video hosting platforms for online courses are essential. Picking the right video hosting platform to host your online courses can be perplexing. In this article, you will know the best video hosting platform for online courses.  Digital learning has existed since the inception of the internet. However, it was regarded as a rare phenomenon. Online […]

Video marketing has become the way to go. Marketing has become incomplete without a video marketing strategy. Be it video marketing for a small business or a large business, video marketing has proven to be the answer to most marketing problems.  It is projected that there will be 3.5 billion video watchers every month in […]

The dividends of video marketing benefits cannot be overstated. People often mistake video marketing for video advertising. However, video advertising is just a part of video marketing. In this article, we will have a look at the benefits of video marketing in 2023.  Videos are everywhere. The fact that every social media platform has been […]

Many Wistia alternatives pop up from time to time. Hence, it can be difficult to find the right one. In this article, we will help you find the right alternatives to Wistia. Wistia has made great strides in video hosting since its inception in 2006. The video hosting tool has also facilitated video marketing with […]

When 82% of internet traffic comes from videos, it only makes sense to build your content around videos.  Today, videos are used for various purposes. Be it marketing, corporate training, branding, and so on. However, videos need the right kind of positioning to fulfil their purpose. To ensure that videos meet their end goal, you […]

Discover the top video CMS platforms you need to store, organize and secure your videos.  Videos are 1200% more successful than other forms of content irrespective of the use case. The internet user is a voracious consumer of information via videos. Since their inception, videos have worked across all mediums. However, blindly jumping on the […]

The benefits of video marketing for small businesses are more than a dozen. Be it increasing traffic or increasing sales. Video marketing leaves no stone unturned. The marketing budget for small businesses is seldom to the hilt. On the contrary, they have to cut a lot of corners. That is precisely why they are better […]

Video Content is an immensely powerful channel. It can tell stories in ways that no other channel can. It can be a breeding ground for your experiments, ideas, and campaigns, and is also great for introducing and spawning emotions in the target audience’s minds.  In this article, we’ll see how you can produce great video […]

In our quest to acquire new customers, we often sideline the importance of customer retention. We take our current customers for granted and do not put the effort into solid customer retention strategies.  Let’s look more at customer retention and why it is more important than customer acquisition.  What Is Customer Retention? As the term […]