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Everything Video

“A teacher never gives up on students no matter what.” is an oft-repeated line and rightly so. Teaching can make or break a life. This quote is often used in educational institutions to reinforce the importance of a teacher. The adage can also be applied to the relationship between corporate trainers and employees in the […]

The most important step towards success is the first step. You have to start somewhere. Lead generation is the first step in your customer acquisition and road to success. However, generating bad leads can add to your customer acquisition costs and result in losses. Therefore, quality lead generation is the first step towards the prosperity […]

Sam Walton, the founder of Walmart, famously remarked, “There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.”  And wouldn’t you put your proverbial best foot forward if you are meeting your boss? Why? To create the best […]

Video mistakes can turn out to be counterproductive to your business. You cannot expect a receptive audience for videos laden with mistakes. You might think of abandoning videos after looking at the pitfalls. However, a marketing strategy without videos is a big no-no. With 66% of people relying on videos as their No.1 source of […]

People watch at least 100 minutes of video every day. This behaviour is not going to change in the near future. If anything, you will see the numbers growing- wildly at that. It is the dream of every marketer to keep their target market engaged. There is no doubt that video content will keep hogging […]